Broadpeak Investment Group

Partnering with exceptional founders to build enduring businesses.

BIG is a private equity and family office investment firm bringing over 50 years of combined entrepreneurial and investment expertise to founder-led and family-owned enterprises globally.

Our Approach
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50+
Years Combined Experience
7+
Operating Brands
1000+
Franchise Locations Managed Globally
6
Core Investment Sectors
3+
Continents of Operation
$1M+
Annual Philanthropic Impact
What We Do

Built by founders,
for founders.

BIG was founded by Tariq Farid — a serial entrepreneur who began at 17 with a $5,000 loan and a single store, then built Edible® into one of the world's most recognized franchise brands with nearly 800 locations across more than a dozen countries.

A two-time recipient of the International Franchise Association's Entrepreneur of the Year award and inductee into the IFA Hall of Fame, Tariq founded Broadpeak Investment Group to bring decades of operating expertise — not just capital — to the next generation of founder-led businesses.

We seek controlling and minority equity investments in founder-led businesses, bringing operational expertise, a global network, and a genuine commitment to long-term value creation.

"We don't just write checks — we build alongside you, leveraging the same entrepreneurial spirit that built our own companies."
— BIG Investment Philosophy
01

Operational Partnership

We take an engaged, hands-on approach — our partners have built and scaled businesses across franchising, technology, supply chain, and real estate.

02

Patient Capital

As a family office structure, we invest with a long-term horizon. We are not beholden to fund cycles and can structure deals that fit each situation.

03

Global Perspective

With operations spanning multiple continents and deep experience in cross-border transactions, we bring a truly global lens to every investment.

Investment Philosophy

How we create
lasting value.

Our approach is shaped by decades of experience building, scaling, and operating businesses — not just investing in them.

01

Founder-Led Partnerships

We seek out visionary founders who have proven their concept and need a sophisticated partner to unlock the next phase of growth. We invest in people as much as businesses.

Equity Partnership
02

Operational Value Creation

Our team has built businesses across franchising, technology platforms, global supply chains, and real estate. We bring this depth of expertise directly to our portfolio companies.

Hands-On Approach
03

Flexible Capital Structure

We pursue controlling and minority equity positions across various deal structures. Our flexibility allows us to tailor solutions to each founder's specific goals and timeline.

Controlling & Minority
04

International Reach

Decades of cross-border transactions and an expansive global network allow us to support portfolio companies as they expand into new markets around the world.

Global Network
05

Long-Term Alignment

As a family office-backed investment group, we are aligned with our partners over a long horizon. Our success is measured by yours — not by quarterly returns or fund timelines.

Patient Capital
06

Impact & Purpose

We believe that exceptional businesses also make the world better. We support our founders in building businesses that create meaningful impact in their communities and industries.

Values-Driven
Investment Sectors

Where we focus our capital.

Franchising
Scalable franchise systems & brands
Consumer & Retail
Customer-focused brands with reach
Technology & Software
Enterprise & franchise tech platforms
Business Services
B2B services with recurring revenue
Real Estate
Commercial & hospitality properties
Our Ecosystem

Operating brands &
portfolio companies.

BIG builds and invests in businesses across multiple sectors, creating a synergistic ecosystem that amplifies growth for every company in the portfolio.

Edible Brands · Consumer Platform
Consumer Platform · Atlanta

A world-class portfolio of consumer brands

Atlanta-based Edible Brands acquires, develops and manages a portfolio of consumer brands across hospitality, gifting, foodservice, and wellness — integrating a unified e-commerce platform with a global network of locally owned stores. Founded by Tariq Farid; led today by Somia Farid Silber.

Multi-Brand Platform Atlanta, GA Global
Led by
Somia Farid Silber
CEO, Edible Brands · BIG Partner
ediblebrands.com →
Founding Brand · Gifting

The world's leading gifting brand

Edible Arrangements® was founded in 1999 by entrepreneur and visionary Tariq Farid, who opened the first Edible® store in East Haven, CT. The unique venture quickly evolved into a flourishing franchise empire. The company remains family owned and operated.

100% Franchise Founded 1999 Global
ediblearrangements.com →
Fast Casual · Mediterranean

Bold flavor. Fresh. Health-forward.

Acquired by Edible Brands in February 2025, Roti operates 17 corporate-owned locations across Chicago, D.C., and Minneapolis — plus Mercedes-Benz Stadium and a flagship at Atlanta's Hartsfield-Jackson Airport. Now embarking on global expansion: two London, UK locations opening Spring 2026 as the brand begins its international rollout. new Atlanta ghost kitchen. Now expanding nationally through franchising in a $33.4B category.

17 Locations + MBS London 2026 Mediterranean
roti.com →
Health & Wellness · Hemp

A new category of wellness commerce

Edible Brands' health and wellness platform — a curated marketplace for premium hemp-derived CBD and THC products in a category projected to exceed $14 billion. Built on trust, transparency, and lab-verified quality. Inman Park, Atlanta retail location now open — with franchise expansion slated to begin in 2026.

$14B+ Category Inman Park ATL Franchising 2026
edibles.com →
Operating Platforms
Technology · SaaS

Enterprise technology for franchise systems

Founded in 2001, Netsolace delivers cutting-edge technology purpose-built for franchise networks — powering operations at scale across the Edible® ecosystem and partner brands.

Technology Franchise Tech SaaS
Global Supply Chain

Reliable global sourcing & fulfillment

Founded in 2003, BerryDirect® delivers end-to-end global supply chain services — sourcing, fulfillment, and high-quality product distribution — supporting brands across the BIG ecosystem and beyond.

Supply Chain Global B2B
berrydirect.com →
Real Estate

Commercial & hospitality real estate

Broadpeak Properties manages and develops commercial and hospitality real estate, leveraging the group's operational expertise to create durable value across its property holdings.

Real Estate Commercial Hospitality
Sports & Entertainment
+

Your company could be next.

We are actively seeking exceptional founder-led businesses to partner with — bringing capital, operating expertise, and the synergistic power of the BIG ecosystem.

Leadership

Operators. Investors.
Partners.

Our team brings together serial entrepreneurs, seasoned investors, and operational leaders — united by a commitment to building exceptional businesses.

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Founder Inquiry

Let's explore what's possible together.

Whether you are a founder seeking your first institutional partner or a family business owner looking for a sophisticated co-investor — we want to hear from you.

Controlling & minority positions — we invest across a range of equity structures, always aligned with founder goals

Sector focus — franchising, consumer, technology, business services, real estate, and sports & entertainment

International businesses welcome — we actively seek investment opportunities outside the US

Operational support — beyond capital, gain access to our ecosystem, network, and operational bench strength

Patient timeline — as a family office-backed group, we are not constrained by typical fund structures